Offer expanded visibility to paid business listings. Tourists in town for a short time want accurate, instant info about dining or shopping or event choices with minor friction. Google Search, Google Maps, Facebook, Yelp, etc. are not reliable unless curated by the business owner. Business/Groups/Clubs/Governments can: interact with their app content through a customer portal provide their own text and translations, or final edits from offered text make unlimited changes and updates include all business info (opening hours, holiday hours, etc.) ~20 photos unlimited video links links to website, anything else, link to phone number offer specials, discounts, QR codes, etc. to drive foot traffic/sales